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Sweden’s Örebro Länsteater, launches app for interval ordering

Sweden’s Örebro Länsteater, launches app for interval ordering

Sweden’s Örebro Länsteater, launches app for interval ordering

Swedish theatre, the Örebro Länsteaterlocated in the beautiful town of Örebro in the heart of Sweden, has launched a mobile app for interval ordering in advance.

The Mat & Dryck app is available for free download on the Google Play and the App Store.

At the time the new ordering platform launches, Örebro Länsteater will be showing Jag Är Min Min Egen Fru (I’m My Own Wife) on its second stage. Ticket holders can use the app to select and pay for their drinks in advance of the performance, collecting their refreshments from the bar without queuing or fuss during the performance interval.

The Örebro Länsteater has two separate stages and enjoys up to 300 performances every year. It dates from 1983 when the County Theater in Örebro was formed with the county’s municipalities; in 2007 it was transformed into a limited company with Örebro County County Council as its main owner. 

Daniel Andersson, Communicator at, Örebro Länsteater, commented: “The Örebro Länsteater is committed to making the theatre experience as enjoyable as possible for our ticket-holders. We believe that experience goes beyond the quality of the fixtures and fittings and performance which is why we are helping guests optimise the time they have to spend during the interval. With 147 years of history behind us, we are excited to move our hospitality offering into the future with Preoday’s technology platform to support it.”

Andrew White, CEO of Preoday, added: “Preoday has built a strong network of theatres across Europe, all of which are leveraging the benefits of online and mobile ordering. Their customers appreciate having more time to relax between performance halves, and they enjoy being able to streamline operations while gathering customer data that can be used to inform their marketing campaigns. We are looking forward to seeing the Örebro Länsteater similarly gain from the knowledge it collects.”

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