Athena’s Fish and Chips, in the heart of Bexhill is beloved by customers who consistently give the store five stars. The team is proud to only fry their food in pure groundnut oil and try to ensure that they consistently meet customer needs, such as providing a gluten-free option.
Nick Damurakis, owner, Athena’s Fish & Chips, says, “We were looking to move away from Just Eat and wanted to re-establish a personal relationship with customers. Just Eat didn’t provide us with our customer information so we wanted a service that would enable us to engage with them directly. The platform provided by Preoday gives us this.”
Nick Hucker, CEO, Preoday, adds, “We’ve been delighted by how fish and chip shops have embraced our technology and the response from their customers has been very positive. We’re proud to be helping Athena’s Fish & Chips regain control from aggregators like Just Eat and Deliveroo and look forward to seeing how they use the data they’ll be gathering to engage better with customers.”
It’s not as catchy as: ‘When is a door not a door?’ (answer, when it’s a jar) but it speaks to the idea that in-car collection, and the technologies that support it, are flexible enough to bend to the needs of a business and its guests.
Delivery can be daunting to the uninitiated, and it might be tempting to sign up with a third-party ordering aggregator that offers the service, such as UberEats, but other options could suit your business and brand better. Here we present three different ‘levels’ of delivery, starting with the most basic – and cheapest method: doing it yourself.