At the touch of a button, the venue’s new hospitality ordering app (going live w/c 11 November) makes requesting table drinks and refreshments incredibly accessible and convenient.
With the use of market-leading technology, Manchester Central is aiming to enhance delegate and guest experience by providing a quick and efficient ordering service from the comfort of their own table, avoiding bar queues completely.
The app allows visitors to place their own order, to be delivered to the table at a time to suit, with quick and hassle-free payments allowing guests to spend more time enjoying their event.
Shaun Hinds, Chief Executive at Manchester Central said:
“We are thrilled to be working alongside Preoday to launch our new digital ordering service app. Our clients and visitors are always so complimentary about our hospitality offer but still we seek ways to further enhance our visitor experience.
“In this fast-paced and connected world, people are using apps for everything, meaning it’s more important than ever for us to embrace technology to reflect changing consumer habits. One of the most significant benefits of this service is the flexibility; the app makes things even quicker and easier for our visitors, ensuring they get the most out of the event.”
Nick Hucker, CEO, Preoday, adds:
“Manchester Central was looking to achieve maximum efficiency in terms of its in-event drinks service, and we are thrilled to be a part of that. No one enjoys queuing at the bar when they can be socialising at their table, and now they won’t have to. The app provides total flexibility and scope to expand it even further and we’re glad to support them as they continue along the path of digital transformation.”
Alongside its digital ordering service, Manchester Central is working with Preoday’s technology partners, Cunninghams and Optomany, which respectively provide its EPOS and payment processing solutions.
It’s not as catchy as: ‘When is a door not a door?’ (answer, when it’s a jar) but it speaks to the idea that in-car collection, and the technologies that support it, are flexible enough to bend to the needs of a business and its guests.
Delivery can be daunting to the uninitiated, and it might be tempting to sign up with a third-party ordering aggregator that offers the service, such as UberEats, but other options could suit your business and brand better. Here we present three different ‘levels’ of delivery, starting with the most basic – and cheapest method: doing it yourself.